Blog · By The Packaging Vista Team · June 20, 2026

Custom Tissue & Wrapping Paper: Branding the Unboxing

Custom Tissue & Wrapping Paper: Branding the Unboxing

Branded tissue and wrapping paper are the cheapest way to make a box feel premium. A printed tissue layer or a wrap turns an ordinary open into a considered moment – which is why retail and subscription brands rely on them. This article is part of our custom printed papers guide.

Custom tissue paper

Tissue paper nests products in a box and adds a soft, premium reveal. Printed with your logo or a repeating pattern, it carries the brand inside the package for a fraction of the cost of a fancier box. See tissue paper.

Custom wrapping paper

Wrapping paper brands gifts, products, and in-store purchases, and works as a flat, eye-catching surface for seasonal or campaign designs. See wrapping paper.

Why paper beats a pricier box

If your budget is tight, a simple box with branded tissue often looks better than a fancier box with nothing inside. Paper is where you get the most unboxing impact per dollar – pair it with a mailer and an insert for a full experience (see our inserts and unboxing guide).

Sheets, rolls, and sizes

Tissue and wrapping paper come as sheets or rolls in the size your packing station needs, printed in full color with your brand. The minimum is just 100 units with no die or plate fees.

Get custom tissue and wrapping paper

Tell us your brand look and the size you need, and we will print tissue or wrap to match. Start with our custom papers guide, then request your free quote or contact our team.

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